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FitBit Product Managers Look For Ways To Be Successful In The Future

The big question for FitBit product managers is what comes next? Image Credit: Mack Male When we think about what it would be like to be the product manager for a very successful product, we often think about something that everyone has. If that is the criteria that we use, then the product managers at FitBit would certainly meet the...

Product Managers Race To Capture The Indian Streaming Music Market

Steaming music is popular in India, but who will people listen to? Image Credit: Gabriel Jorby In just the past few years, the music industry has been rocked. Once upon a time people would go out to the store and purchase a CD with the latest music album on it. However, that all changed when Apple opened their online music store. Now...

Product Managers Go Searching For More Kitchen Space To Complete Orders

Delivery wars cause product managers to search out unused spaces Image Credit: Parm Parmar Just in case you didn’t know it, ordering food to be delivered to your home has exploded in the past few years. More and more customers are going online and placing orders for food that they expect to show up at their home quickly. For the product...

Product Managers Need To Know What It Means When Partners Go Bankrupt

What is a product manager to do when a partner goes bankrupt? Image Credit: Phillip Pessar In order to be a successful product manager, often we will have to use our product development definition to find partners for our company to work with. Once we’ve entered into an agreement with them, in order for our product to be a success, both...

How Should Starbucks Product Managers Sell Coffee In China?

Competition is heating up for coffee in China Image Credit: dunhilaryu When you want to get a cup of coffee, where do you go? In the U.S., most of us generally head to a Starbucks. It turns out that if we were in China, this is also something that we can do – Starbucks has expanded until they are just about everywhere in China. However,...

Chinese App Product Managers Race To Capture Indian Users

Chinese product managers are trying to win over millions of Indian users Image Credit: Neha Singh If you were the product manager for a new social media app, what would your #1 goal be every day when you went to work? There is only one answer to that question: to sign up more users for you app. Social media is all about growth. There...

Walmart Product Managers Struggle To Provide A Grocery-Delivery Service

Walmart product managers are encountering food delivery challenges Image Credit: Mike Mozart You would think that if you were a product manager at one of the world’s largest retail companies, getting into a new line of business would not be all that hard to do. I mean your company has deep pockets and can probably spend a lot of money...

Product Managers Prepare To Go To Battle Over Fried Chicken

Product managers have to provide their customers with what they want Image Credit: Thomas Hawk You would think that being a burger product manager would be a fairly simple job: you get the burger, you make the burger, you sell the burger. However, once upon a time it might have been that simple; however, these days it has become much...

Product Managers Start To Go Directly To Their Customers

Ad product managers think that they have found a new market Image Credit: United Nations Development Programme Advertising product managers are always looking for the next “big thing”. The advertising market has its ups and downs as customer’s needs, wants, and moods change seemingly overnight. These product managers have the responsibility...

Facebook Product Managers Go Looking For More News

Facebook product managers just can’t find enough news to use Image Credit: Megan Trace The product managers at Facebook are facing a serious challenge. They have to find ways to expand their product development definition and make Facebook more interesting and relevant to their visitors. One great way to make this happen is to provide...

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