People say to “never judge a book by its cover,” but people will most certainly judge your website by its design. If you don’t have a clean, modern, and practical design, your audience will bounce from your site and visit a competitor’s instead. Your website’s design sets the first impression, so you want to make it a good one. As a business-to-business...
17h
Is your website mobile-friendly? If this isn’t a question you’ve asked yourself yet, you should start doing it now. Mobile-friendliness is one of the most important ranking factors in Google, and can play an essential role in your company’s digital marketing. But while asking the question is easy enough, answering it can be harder. Plenty of factors...
3w
Did you know that over half of all Internet traffic comes from mobile devices? That means that if your website isn’t optimized for mobile, you’re missing out on a lot of potential traffic. On top of that, Google ranks websites based on their mobile format using their mobile-first index — so without a mobile-friendly website, you won’t rank well. These...
Dec 2020
Ted’s business is growing, and his customers love his products. He wants to expand his efforts by selling his products online. Ted already has a website for his business, but he doesn’t know how to set up his site to sell products effectively. If you’re like Ted, you’re wondering how to add an online store to your website. Luckily for you, we’ve got...
Nov 2020
The COVID-19 pandemic has dramatically changed the lives of people across the globe. As in-person shopping experiences are limited, people are turning to their smartphones, tablets, and computers to buy their essentials. As we head into the 2020 holiday season, Adobe reports that ecommerce sales are projected to reach as much as $189 billion at 33%...
Nov 2020
Did you know that customer-focused companies are 60% more profitable than companies that don’t focus on customers? Focusing on creating a positive online customer experience is critical to your business’s online growth. If customers aren’t happy with your company, they’ll go somewhere else to get what they need. On this page, we’ll cover: What...
Nov 2020
Ecommerce accounted for over 14% of retail sales in 2019, and that percentage is projected to increase over the coming years. If you’re looking to get in on the ecommerce action, you need to make sure your website has the ecommerce essentials it needs to succeed. That’s why, in this post, we’ll go over 11 ecommerce website essentials! Before you...
Nov 2020
If you aren’t using Shopify plugins on your site, you’re missing an opportunity to maximize your potential to drive leads and sales. When you search on Shopify’s site, however, you’ll find that there are dozens of plugin options available to your business. So, what are the best Shopify plugins? Keep reading to find out! P.S. If you’re looking...
Oct 2020
As a small business owner, you want to build a website that provides your audience with a great experience and helps you earn more revenue online. If your website is missing essential features, you lose out on potential customers and revenue without even knowing it. So, what do you need on your site for it to succeed? Here are five small business...
Oct 2020
Did you know that 94% of first impressions relate to web design? Your homepage is often the first page your audience sees when they discover your business, so, if you don’t have a well-designed ecommerce homepage, you may not make a positive first impression. But with these eight ecommerce homepage best practices, you’ll be fast on your way to creating...
Oct 2020
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