3 Conversion Rate Optimization Tools Every Marketer Should Try

Transcript: Hey guys, this is John. I’m an Internet marketing consultant with WebFX, and today we’re going to talk about the top three conversion rate optimization tools that I like to use, and some quick ways that you can apply them today. https://youtu.be/2gqwXtdLGw4 Okay, so what we’re going to do is we’re going to look at three tools: Google...

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10 Tips for Optimizing Your Website’s Speed

Web page speed and performance is very important to the user experience. If your site is too slow, you’ll not only be losing visitors, but also potential customers. Search engines like Google factor a website’s speed into account in search rankings, so when optimizing your site’s speed, you should take everything into consideration. Every millisecond...

Aug 2020

D2C Website Examples: 6 Examples of Direct to Consumer Brands

If you’re thinking about switching to direct to consumer (D2C) marketing, you’re probably wondering how to do D2C marketing effectively. D2C marketing involves selling directly to consumers, rather than using a third-party to sell your products, which helps your company reap more profit. It’s a daunting process, however, to sell your products on your...

Jul 2020

Website Best Practices Checklist: 9 Web Design Best Practices

Did you know that 89% of people shop with a competitor after a poor user experience? If your website isn’t up to par, you risk losing leads to your competition. Luckily, we’ve created a handy checklist that you can use to make sure your website has everything you need to attract new leads and keep them engaged on your site pages. Keep reading to get...

Jul 2020

How Can Web Design Improve Sales? [+5 Ways to Increase Sales with Web Design]

You want to make a positive first impression with new visitors. When they come to your site, you want them to take an interest in your products or services and become a customer. If your website isn’t up to par, though, you risk setting a negative first impression with your audience because 94% of first impressions relate to your website’s design....

Jul 2020

Top Conversion Rate Optimization Mistakes | CRO Best Practices

Transcript: Hi guys, this is John here. I’m an internet marketing consultant with WebFX. And in this video, we’ll be going over the top five conversion rate optimization mistakes that I see on a regular basis. My hope is that a few of these will be valuable for your campaigns. Okay, so number one… 1. Not having your call to action above the...

Jul 2020

UX Website Audit: How UX Tests Can Make your Site Like a 5-Star Resort

You’ve just set foot in the five-star vacation resort where you’ll be spending the next week. The lobby smells like fresh linens, the check-in desk is easy to find, and the lighting is warm. The comfort you feel upon entering the resort makes you trust your surroundings, and the beauty makes you want to indulge in a swim — or maybe even a visit to...

Jun 2020

What Is User Experience (UX) Testing? [+4 UX Best Practices]

Do you want to provide a great experience for visitors on your site? If so, user experience (UX) testing can help you analyze your site to ensure you’re providing a great experience for your audience. But what is user experience testing? On this page, we’ll answer this question, and also include: User experience tests to audit your current UX...

Jun 2020

Improve Web Design: 7 Site-Enriching Web Improvement Ideas

More than half of U.S. companies — 73% to be exact — use website design to help their brand stand out from competitors. That number alone says a lot about the importance of a high-quality, aesthetically pleasing web design. Not only that, but 38% of site visitors will stop engaging with a website if it’s unattractive. Your website’s design is extremely...

Jun 2020

What Is Website Maintenance? [Beginner’s Guide]

Your website is the foundation of your business’s online presence. People visit it to learn about your company, find your contact information, and purchase your products. If your website isn’t working properly or is out of date, you may lose out on significant opportunities, such as new leads and sales. Since 94% of first impressions relate to web...

Jun 2020