Founded in 2003, Small Business Trends is an award-winning online publication for small business owners, entrepreneurs and the people who interact with them. It is one of the most popular independent small business publications on the web. Togethe
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What is Kanban and How Can it Benefit Your Business?

Although digital technology has simplified many of the ways we work, it has also introduced complexities in the workflow of day to day operations. Managing these complexities effectively was one of the many reasons software developers first started using Kanban. Today Kanban is used by everyone from freelancers to small businesses and global enterprises...

Tue Feb 20, 2024 18:46
What is IT Service Management? Business Benefits

What is IT service management? Your business probably uses a ton of technology to run your daily operations, from laptops and computers to software programs and accessories. But is all of that tech making you more productive or just confusing your team? Managing all of that tech effectively takes a lot of planning and support. If you have a small...

Tue Feb 20, 2024 18:46
What Is Integrated Marketing?

What is integrated marketing? It’s key for optimizing efforts across both online and offline channels, enhancing brand coherence. At first glance, the statistics seem like they’re at odds with each other — as though someone had mixed some generational marketing numbers up and accidentally placed ones that spoke to Boomers’ shopping preferences beside...

Tue Feb 20, 2024 18:46
What Is Influencer Marketing for Small Business? Key Benefits

Influencer marketing is a growing trend and a tactic that you should consider adding to your marketing mix. While it’s unlikely you’ll be hiring Kim Kardashian to represent your brand anytime soon, everyone has some degree of influence, and many will talk about your company, products and services, provided you offer the right incentive. This article...

Tue Feb 20, 2024 18:20
What is Inflation?

What is inflation, and how does it affect your small business? In short, inflation reflects a reduction in the purchasing power of money – a loss of real value in the medium of exchange. In this article, we’ll explain what inflation is and how you can protect yourself from its effects. Let’s get started! What is Economic Inflation? Economic inflation...

Tue Feb 20, 2024 17:46
What is Indiegogo?

Indiegogo is a crowdfunding website that offers users the opportunity to raise funds for an idea, start-up business, or charity. Crowdfunding comes in handy for small businesses looking to source extra funds to expand, buy equipment or have a new product idea they need help developing. Unlike traditional funding, Indiegogo is risk-free compared to...

Tue Feb 20, 2024 17:46

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