Think with Google

Think with Google

Latest articles

Navigating a new partnership and the pandemic: What Align Technology and Publicis Groupe learned

Google’s Official Digital Marketing Publication. Discover why working in marketing partnership drove growth through 2020’s uncertainty.

Inside Google Marketing: How we (finally) proved the value of influencer marketing

Google’s Official Digital Marketing Publication. These four points outline the value of influencer marketing and long form content.

Inside Google Marketing: How Media Lab maximizes YouTube video ad results

Google’s Official Digital Marketing Publication. Google’s Media Lab shares why it’s time for every advertiser to leverage video ad sequencing

3 things CMOs should think about when it comes to putting privacy first

Google’s Official Digital Marketing Publication. As privacy concerns increase, CMOs can use technology to support a privacy-first strategy

5 keys to creating value with first-party data

Google’s Official Digital Marketing Publication. As the advertising industry shifts away from third-party identifiers, we explore first-party data benefits.

Data ethics: It’s time for courage, not just compliance

Google’s Official Digital Marketing Publication. Discover how today’s leaders should be thinking about data ethics and online data privacy compliance.

Rethink your data and insights strategy to be ready for what’s next

Google’s Official Digital Marketing Publication. It’s critical for brands to have real-time insights and data. Here are tools and resources to help.

Google’s CMO shares 5 enduring lessons the pandemic has taught her

Google’s Official Digital Marketing Publication. Lorraine Twohill, Google’s CMO, reflects on the marketing pivot that stemmed from the pandemic.

What Google execs around the world learned from navigating the pandemic

Google’s Official Digital Marketing Publication. We asked Google how a year of pandemic disruption affected work and how they’re moving forward.

How does the world’s largest snack company elevate personalization at scale?

Google’s Official Digital Marketing Publication. Oreo explains how infusing empathy through ad personalization at scale is helping drive growth.

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