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SEO SEM and the world of search marketing

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Attitude of Gratitude: 3 Seer Team Themes from 2021

The Persian Poet, Rumi, had a lot to say about being grateful: “Wear gratitude like a cloak and it will feed every corner of your life.” “Thankfulness brings you to the place where the Beloved lives.” And one of my favorites… “Gratitude is the wine for the soul.…The post Attitude of Gratitude: 3 Seer Team Themes from 2021 appeared first on Seer...

How Tracking My Time Has Changed My Working Style

If you work at an agency (even if not!) and have always thought tracking your time was a drag, or have been reluctant to let the practice of time tracking change your life, this is your sign! As a data nerd, the thought alone of having all of that information on myself to look back on was enough to get my little heart pumping.…The post How Tracking...

How to Change Roles within a Company

So, you’re thinking about switching teams? I’ve been there! I’ve been at Seer for almost 5 years now, and at the beginning of 2021, I decided I would switch from the SEO team over to the Analytics team. It took a lot of research, patience, and encouragement from my both the SEO and Analytics teams, but I made the jump nonetheless. …The post How to Change...

We Tested Pure Broad Match Keywords & Here’s What We Found

This post was written by: Chris Konowal, Kylene Holup, and Crystal Hopkins. As a Paid Media Manager, I’m sure you’ve been seeing Pure Broad Match expansions show up as a recommendation within Google Ads over the last several months.…The post We Tested Pure Broad Match Keywords & Here’s What We Found appeared first on Seer Interactive.

People of Seer: Meet Allison Worms

People of Seer Welcome back to People of Seer: Philly Edition! In this series, you’ll get to meet our team and learn about what makes them the best around (in our humble opinion). Allison Worms, Associate Project Manager, Musical Theater Aficiando and Runner Philly Edition Q&A: Where are you coming from?…The post People of Seer: Meet...

Why Seer Invests so Much in Training

When I got my first “real” job, my training consisted of watching a couple hours of training and safety videos, job shadowing, and then on-the-floor training for a couple of days. Granted, the learning curve wasn’t very steep, but I learned the value of proper training. …The post Why Seer Invests so Much in Training appeared first on Seer Interactive.

Performing a Blog Content Audit in 3 Easy Steps

This post was written by: Bryan McKeon. The internet has no shortage of blog content. In fact, more than 7 million blog posts are published every single day. With all that content being generated daily, what are the chances that all of those posts are still relevant after being published for a few years?…The post Performing a Blog Content Audit...

Do I Need to Disavow Links?

Disavowing Links On the Technical SEO Team at Seer, we often get asked if using Google’s Disavow Tool is the answer to a link-related problem the client is dealing with. In most situations, the answer is no. Below are some reasons you should and should not use the Disavow Tool from Google for your website.…The post Do I Need to Disavow Links?...

Continuous Scrolling in SERPs and New Title Tag Guidance

Continuous Scrolling in SERPs Google recently announced the introduction of continuous scrolling on mobile devices for “most English searches”. What You Need to Know Google announced on The Keyword and on Twitter that they’ve rolled out “continuous scrolling” which shows more than the standard 10 results on the first page of mobile...

Google Tag Manager Guide: Container Audit

Auditing a Google Tag Manager (GTM) container can be tough. Whether the container is managed internally or by a third party agency, ensuring that an implementation is set up correctly both functionally and structurally can be a tall order for any analyst.…The post Google Tag Manager Guide: Container Audit appeared first on Seer Interactive.

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