Kick-ass social media and business advice for real entrepreneurs
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12 Easy-to-Use Content Creation Tools You Will Fall in Love With

As far as marketing on the World Wide Web is concerned, it’s safe to say that the most important aspect of it right now is inbound marketing. As opposed to shoving your service or product down your customers’ throat and sounding like a used car salesman (“For you, my friend, I make special price!”), and doing so through paid campaigns, spam, or online...

Thu Dec 10, 2015 20:02
6 Common Myths about Content Creation on Facebook

I get asked a lot about content creation on Facebook. These questions range from what type of content works and even how effective Facebook is in driving engagement. People tell me all the time that they’ve heard many unsuccessful stories on getting so little reach on their Facebook content and are now having doubts about it. Honestly, here’s what...

Tue Nov 10, 2015 19:48
How to Drive Real Sales Leads From Social Media

Ask a marketer for social content ideas and you get a plethora of exciting ideas. Ask them for social content ideas that bring in sales-ready leads and you get a much more subdued response (and perhaps some flustered looks). It’s not easy to create social content for lead generation. Unlike Google, where people are actively searching for solutions,...

Tue Sep 29, 2015 19:52
Do’s & Don’ts of Repurposing Your Existing Content (Correctly)

You want to bring in new clicks and clients, right? “Hello, Captain Obvious, that’s why I’m reading this blog.” That’s great! And guess what, I have some excellent tips to help you create an awesome content presence. The idea is actually quite simple. What is it? Repurposed content. Let’s take a look at why you should repurpose content, when...

Tue Aug 25, 2015 19:01
Desktop or Mobile: Where Are Your Emails Converting?

If you’ve been paying attention to the mobile revolution from a marketing point of view, you probably know that more emails are now opened on mobile devices than desktop. While this is critical for your marketing, there are two questions that are much more important than where your emails are being opened: Where are your subscribers actually reading...

Sat Aug 8, 2015 00:25
8 Tactics I Used To Get My First 1,000 Email Subscribers

So you’re on your computer searching Google, while sipping on your cup of coffee, trying to find ways to build your email list. After all, you know that if you build your list you will sell more products and finally get your message out into the world. So you keep searching Google. But every article you find is giving the same old advice. You know...

Tue Jul 28, 2015 19:15

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