socialmouths
As far as marketing on the World Wide Web is concerned, it’s safe to say that the most important aspect of it right now is inbound marketing. As opposed to shoving your service or product down your customers’ throat and sounding like a used car salesman (“For you, my friend, I make special price!”), and doing so through paid campaigns, spam, or online...
I get asked a lot about content creation on Facebook. These questions range from what type of content works and even how effective Facebook is in driving engagement. People tell me all the time that they’ve heard many unsuccessful stories on getting so little reach on their Facebook content and are now having doubts about it. Honestly, here’s what...
Ask a marketer for social content ideas and you get a plethora of exciting ideas. Ask them for social content ideas that bring in sales-ready leads and you get a much more subdued response (and perhaps some flustered looks). It’s not easy to create social content for lead generation. Unlike Google, where people are actively searching for solutions,...
You want to bring in new clicks and clients, right? “Hello, Captain Obvious, that’s why I’m reading this blog.” That’s great! And guess what, I have some excellent tips to help you create an awesome content presence. The idea is actually quite simple. What is it? Repurposed content. Let’s take a look at why you should repurpose content, when...
If you’ve been paying attention to the mobile revolution from a marketing point of view, you probably know that more emails are now opened on mobile devices than desktop. While this is critical for your marketing, there are two questions that are much more important than where your emails are being opened: Where are your subscribers actually reading...
So you’re on your computer searching Google, while sipping on your cup of coffee, trying to find ways to build your email list. After all, you know that if you build your list you will sell more products and finally get your message out into the world. So you keep searching Google. But every article you find is giving the same old advice. You know...
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