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Bruce Clay, Inc. Blog - RSS Feed

SEO and Internet Marketing Blog

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5 Enlightened Ways To Use Google Trends for Keyword Research

5 Enlightened Ways To Use Google Trends for Keyword Research was originally published on BruceClay.com, home of expert search engine optimization tips. Keyword research tools are useful — until they don’t have enough data for your keywords. You need to select phrases worth targeting. Sure, search engines understand concepts that are semantically connected...

How to Implement AMP (If You Really Must): A Quick-Start Guide to Accelerated Mobile Pages

How to Implement AMP (If You Really Must): A Quick-Start Guide to Accelerated Mobile Pages was originally published on BruceClay.com, home of expert search engine optimization tips. Both searchers and search engines want webpages to be lightning fast. So it’s no surprise that page speed is a ranking factor in Google’s search algorithm. Multiple...

How to Improve Google Image Search Ranking

How to Improve Google Image Search Ranking was originally published on BruceClay.com, home of expert search engine optimization tips. If you can optimize it, you should. And images are no exception. The images on your website represent another way to drive organic search traffic. Often overlooked, Google Image SEO can be just as important as optimizing...

The Awesome List: WordPress SEO Plugins

The Awesome List: WordPress SEO Plugins was originally published on BruceClay.com, home of expert search engine optimization tips. WordPress is a simple-to-use content management system that’s also free. It offers everyone from solo bloggers to the world’s leading brands a platform to create custom and powerful websites. No wonder almost a third...

7 SEO Fails Seen in the Wild (And How You Can Avoid Them)

7 SEO Fails Seen in the Wild (And How You Can Avoid Them) was originally published on BruceClay.com, home of expert search engine optimization tips. We often get questions from people wondering why their site isn’t ranking, or why it isn’t indexed by the search engines. Recently, I’ve come across several sites with major errors that could be easily...

SEO Audits and Tools: The Good, The Better and The Best

SEO Audits and Tools: The Good, The Better and The Best was originally published on BruceClay.com, home of expert search engine optimization tips. “SEO audits” can mean different things to different people. In general, an SEO website audit identifies issues that hinder a site’s ability to be found in search results and recommends changes to fix...

Organic Results Disappear? What To Do in the Near Future of SEO

Organic Results Disappear? What To Do in the Near Future of SEO was originally published on BruceClay.com, home of expert search engine optimization tips. Thinking about the future of SEO is a habit of mine. I like to anticipate where things are going, and no doubt this has helped me keep my SEO consulting business headed in the right direction over...

Ask Us Anything! New Bruce Clay Video Series Answers Your Digital Marketing Questions

Ask Us Anything! New Bruce Clay Video Series Answers Your Digital Marketing Questions was originally published on BruceClay.com, home of expert search engine optimization tips. Digital marketing is tough. Anyone who wants to improve a website and raise its visibility in search knows that. As a marketer or business owner, you have to make about a zillion...

50 Ways to Get Quality ‘White Hat’ Backlinks

50 Ways to Get Quality ‘White Hat’ Backlinks was originally published on BruceClay.com, home of expert search engine optimization tips. Obtaining “white hat” SEO links is really only in part about the link itself. It’s also about serving the audience and community of the site that links to you … and real relationships. People should link to you because...

5 Reasons Your SEO Consulting Project Is Failing and How to Turn It Around

5 Reasons Your SEO Consulting Project Is Failing and How to Turn It Around was originally published on BruceClay.com, home of expert search engine optimization tips. The relationship between a business and its SEO consulting firm is a delicate balance of give and take. In order for an SEO strategy to deliver the best results, the SEO consultant must...

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