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5 Important Copywriting Tools Every SEO Pro Needs

You’re an SEO. You’ve found an incredible keyword gap for your client that their competitors aren’t ranking for.   Thrilled, you develop title tag and on-page copy recommendations for your client and are sure that your advice will propel their organic traffic forward. Copywriting tools? For on-page recommendations and a title-tag?  Your writing is...

Is Video Marketing Good for SEO?

Three reasons why video should be part of your SEO strategy For years marketers have been talking about video in marketing. The rise of video..the importance of video.. everyone should be watching out for video. And they’re right. People are watching more videos than ever, so It’s safe to say that it’s a worthy investment for just about any brand....

Distilled and Brainlabs Have Combined Forces: What’s Next For Us?

In case you missed it, back in February, Distilled merged into Brainlabs. This was the first step towards a joint vision of creating the agency model of the future: no silos, no departments, just brilliant teams centered around clients, allowing us to deliver best-in-class digital marketing. Since Distilled was acquired, Hanapin Marketing & Hero...

Tips for Effective SEO Project Management

Project management and SEO, what do they have to do with each other? Isn’t SEO just about some geeky technical magic that will get your site more traffic?  SEO is a relatively young field, which has grown significantly in the last 5-6 years. Most of the people I know who are not very familiar with the industry, just refer to it as “that SEO thing”...

E-commerce: What to do when you can’t make deliveries

Covid-19 is impacting businesses across the world and a lot of industries are taking a hit. E-commerce sites are seeing a particular problem where warehouses and delivery centres are closing and deliveries can no longer be made.  If that’s a problem facing you and your business at the moment, read on for guidance on how to handle your e-commerce site...

Why Every SEO Should Be Using Google Sheets Query Function

Google Sheets allows us SEOs to manipulate data in a multitude of different ways - but Google Sheets combined with the power of SQL (“Structured Query Language” for the uninitiated) takes this to the next level. Not only does the QUERY function enable us to replicate the actions of formulas such as VLOOKUPs and IF statements - they enable us to accurately...

How eCommmerce is Being Impacted by Coronavirus and What SEOs Could Do

Covid-19 has had a noticeable impact on our economy so far, there is no doubt about that. Here at Distilled<>Brainlabs, we are doing our best to help our clients understand consumer insights and behaviors during this unprecedented time. With no surprise, e-com has been very affected by such circumstances, especially in geographical areas where...

Squarespace SEO for People Who Don’t Know SEO

I can’t tell you how many people I know who have built or want to build their own site. These are regular people with basic computer skills, not web developer experts. One of the most user-friendly web builders available is Squarespace. According to Builtwith.com, Squarespace hosts over 1.9 million live websites. Recently they’ve been making a big...

How to Write an Incredible Title Tag

The humble title tag. Probably the single most important 50-60 characters of that piece of content you’ve written.  Perhaps you’ve found this post because you’ve spent hours pouring your soul into a piece of writing and now you’ve realised people will only read it if you write a good 50-60 characters. Or maybe it’s just that your boss told you that...

How to Start Getting Organic Traffic to Your Blog

Writing a blog that no one ever reads is the internet equivalent of throwing a party, where half the people who’ve marked themselves as attending on Facebook don’t turn up.  That moment when you log into Google Analytics and see that your posts have had three visitors in the past month, and two of them were you, is exactly like watching the hummus...

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