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A Step-by-Step Guide to Forming a Marketing and Sales SLA That Works

Marketing and sales team alignment is the mythical holy grail for most companies. Good cooperation between these two can skyrocket your growth, while the opposite might turn out to be a dead-end for further scaling. The truth is that most companies fail to get it right. Salespeople complain about the quality of leads they are getting. Marketing teams...

22 Sales Buzzwords You Love to Hate – and How to Use Them the Right Way

“We’re looking for a strategic rockstar sales rep who knows how to leverage and optimize our customers’ digital transformation to really move the needle!” If that mess of words makes you say, wait, what?” – you’re not alone. There are sales buzzwords that we love and some that we really hate. But that doesn’t mean they’re all bad. When you use sales...

How to Remove Legal Review Bottlenecks to Accelerate Deal Cycles

Learn best practices to increase alignment with the legal team to streamline collaboration, improve quality, eliminate unnecessary delays, and speed up your overall deal flow. The post How to Remove Legal Review Bottlenecks to Accelerate Deal Cycles appeared first on Sales Hacker.

PODCAST 170: Building a Company from the Ground Up with Zach Rego

  This week on the Sales Hacker podcast, we speak with Zach Rego, VP of Sales & Marketing at Unstack. Building a company from the ground up comes with its set of challenges: calling hundreds of leads, setting up the website, and learning skills as you go. With the right vision, and keeping an eye out for professional opportunities in your current...

How to Be a Human at Work with Hannah Goldberg

  In 20 years of working, Hannah Goldberg, Head of Sales – Major Accounts at Zoom, had one female leader who changed her awareness of what and how people can lead. From the first time Hannah met her, she shared how she integrated her work and her young child at the time. She set expectations around what that meant for her lifestyle as a working...

Create a Request Process to Level Up Your RevOps Game

If you are on an ops team (RevOps, Sales Ops, Marketing Ops), you are no stranger to the incessant “buzz” of Slack or Gmail alerts. Your stakeholders need you right now. Salesforce broke, and they can’t move an opportunity to the next stage. They can’t save a record because of some weird error at the top that says “Required field is missing”. Wonder...

Video Selling Secrets: Book 4x More Meetings (+ Live Video Pitch Review)

Join Vidyard Video Coach Jordan Veiga and Emerging Sales Manager Josh Kirkham for a fast and fascinating exploration of how to sell more with video. The post Video Selling Secrets: Book 4x More Meetings (+ Live Video Pitch Review) appeared first on Sales Hacker.

How to Check the ROI of Your ABM Strategy

Imagine this: you have a thoroughly vetted list of prospects. The prospects soak up everything your marketing team has to say. When marketing hands over the leads to the sales team, they have a field day and close most of them because they are highly qualified. That’s the tremendous power of account-based marketing (ABM). Brands using the strategy...

Insight Selling: Help Your Buyers Make the Right Decision

​​ When everyone talks about customer-centricity making it easy to buy, what we’ve learned over the past year is some of that translates to making it easier to sell. That’s verbatim from Hang Black, VP of Global Revenue Enablement at Juniper Networks. We had the privilege of learning from her about how the intersection between operations and enablement...

RevOps vs. Sales Ops – What’s the Difference?

We’ve been hearing a lot about RevOps lately, but how is it different from Sales Ops? Which is which, and how do they connect? We asked the Sales Hacker community for their take to get the real scoop on how each differs. How are RevOps and Sales Ops different? Revenue operations (RevOps) brings together the siloed operations teams for marketing,...

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