Growth is about systems, not hacks or ideas.

While great ideas are sexy and exciting, that’s not what’s going to change the trajectory of your business and uncover that hidden opportunity you were looking for. Sorry to inform you, but there are no silver bullets.It’s easier to believe that Dropbox’s growth success came from one idea about a referral program — but they fail to mention the hundreds...

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Content Hacks for Enterprise Sales

Content is the beginning of marketing. And it’s been some time since marketers started considering content management as the backbone of their strategies. After all, content is fuel for most demand-generating actions — from inbound to outbound, on organic or paid channels, online or offline. But what about sales teams, have they been using content as...

Nov 2021

Content Manager’s Guide: How to set your team’s KPIs

It’s really common to see content managers struggle when it comes to setting KPIs–Key Performance Indicators. But this process doesn’t have to be so hard.In this article, I’ll talk about the main things you should consider when setting KPIs for your content team. Keep reading if you’re looking for ways to increase productivity in your project and deliver...

Nov 2021

3 quick tips to increase a Content Manager’s productivity!

A Job Description of a Content Manager can be as long as 2 full pages just for the daily activities. And that’s absurd! Regardless of how multitasking, super-fast and hard worker you are, to get so much done, you will need much more than that.Despite the madness of a company that is expecting a content manager to do all those activities, make your content...

Nov 2021

Bike Registrada: 1,8M Weekly Sessions Achieved

Building a Cyclists Community Through Content.Source: Blog Bike RegistradaWhile many businesses start by investing in paid marketing to acquire their first customers, Bike Registrada knew from the beginning of their journey that content marketing was the best strategy to achieve long-term success. And the results are paying off. They went from 80 to...

Sep 2021

Workflow: What’s new in Q2'2021?

Let’s talk about the best new features in the second quarter (Q2) of 2021.Workflow is the end-to-end platform to manage content production and roadmap at scale: from strategy mapping and editorial line selection to creating, distributing, and analyzing your results. All in one place!If you are not using it yet, request a demo and learn how the platform...

Aug 2021

Digital Marketing Agency Hubify sees 2200% Growth in Projects Using Workflow

Hubify is a digital performance marketing agency connecting businesses with their main marketing channels. They help entrepreneurs to have more visibility on the internet and improve their key results. The agency has previously relied on a CMP to centralize its content operation but found the platform didn’t meet their expectations. Hubify turned to...

Jul 2021

La Briqueterie — Accelerating Growth Brick by Brick

La Briqueterie — Accelerating Growth Brick by BrickBeyond helping the early stages of startups, accelerators also play an important role by mentoring, educating, and supporting them financially. It’s because of these accelerators that companies such as Airbnb, Twitch, Stripe, and Dropbox were able to breakout growth.In order to help startups to thrive...

Jul 2021

Top5 — How to Manage +70 Pieces of Content/Mo and Still Save Time

Top 5 — How to Manage +70 Pieces of Content/Mo and Still Save TimeWe live in a world where data is so abundant that we can find information on anything we want from different sources within just a few seconds. While this represents an incredible autonomy to the user, it is also where a key problem arises: with companies constantly competing for attention,...

Jul 2021

Bio Extratus — Beyond a Beauty Blog

Bio Extratus — Beyond a Beauty BlogIn an industry impacted by new trends and influencers where new brands and products emerge every time, we are faced with an increasingly populated marketplace where we are easily distracted. Traditional marketing is no longer an alternative, and online presence became a must-have for companies from this segment.From...

Jul 2021