HubSpot Sales Blog

HubSpot's blog of expert inbound sales content for today's sales organization.

Latest articles

Will Sales Teams Move Back Into the Office?

The world is a very different place than it was two years ago. Many of the changes we’re seeing now will stick around long after the pandemic has ended, including remote work and hybrid office environments. Before COVID-19, remote work was commonly used as a benefit to attract employees. People who work from home report higher job satisfaction, higher...

The 7 Key Qualities That Define the Entrepreneur Mindset

Some salespeople are just built differently. They demonstrate exemplary tendencies and particularly productive tactics — reps that put another degree of effort and strategic thought into their day-to-day responsibilities. These model reps' approach to their work is shaped by something known as the entrepreneur mindset — a special frame of mind that...

How to Create a Report That Displays Quarterly Sales by Territory

Reporting is a critical part of the sales process. By analyzing your metrics, you gain understanding of how your sales teams are performing, and have the opportunity to identify areas for improvement. While it’s important to understand sales performance as a whole, it can also be helpful to understand how specific segments of your pipeline are performing....

What Is the Puppy Dog Close?

The closing stage of a sales process is the final moment that determines whether you’ve successfully sold your product and converted a prospect into a paying customer. There are various ways to encourage closings, like simply asking a prospect if they’re going to buy or using the now-or-never approach to offer a discount if they agree to close within...

6 Pricing Trends to Consider When Valuating Your Product

Pricing your products can be challenging. You want to account for production costs, use price points that customers can afford, and generate enough revenue to continue operations. Outside of business-specific factors, you also want to ensure that your prices are competitive. Low costs will attract customers but generate less revenue, and higher prices...

5 Ways Your Sales Team Can Recover Lost Revenue in 2021

Though 2020 is (blessedly) behind us, most companies don't have the luxury of taking a breather. Last year took a lot out of all of everyone — and that goes double for business owners and sales teams. A lot of revenue was lost in the unadulterated chaos, unspeakable tragedy, and frantic scrambling that characterized this past year — and now, we're...

The 5 Most Common Types of Sales Enablement Content for Remote Selling [HubSpot Research]

Having a bank of solid sales enablement content is more of a need-to-have than a nice-to-have for remote sales efforts. Salespeople often lean on resources that streamline and enhance their ability to effectively sell from anywhere, so it's no surprise that several businesses are prioritizing this kind of content creation. In HubSpot's recently published...

How to Trademark a Business Name: A 5-Step Guide

When I was younger, I used to dream of starting my own business. At the time, of course, I didn't realize the amount of work that went into becoming a business owner. One of the many things you need to think about when you start a business is how to register and trademark your name. Below, let's review everything you need to know about trademarking...

The Ins & Outs of Conducting a Break-Even Analysis

This statement isn't even remotely controversial, shocking, or insightful, but it's still true:  Businesses sell products and services to make money. Sales — at its core — is the pursuit of profit, so naturally, companies need a pulse on what it takes to get there. Every product or service has a threshold for profitability — a point where costs...

31 Funding Resources for Black-Owned Businesses

When it comes to starting a business, securing capital is often one of the greatest challenges for Black entrepreneurs. Less access to banking in Black communities and a history of discriminatory lending practices have made it harder for Black founders to secure loans or financial assistance. And once your business is open, unexpected disasters like...

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