Perspectives of a 2x entrepreneur turned VC at @UpfrontVC, the largest and most active early-stage fund in Southern California. Snapchat: msuster
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Praying to the God of Valuation

Something happened in the past 7 years in the startup and venture capital world that I hadn’t experienced since the late 90’s — we all began praying to the God of Valuation. It wasn’t always like this and frankly it took a lot of joy out of the industry for me personally.What happened? How might our next phase of the journey seem brighter, even with...

Mon Dec 12, 2022 02:55
What Does the Post Crash VC Market Look Like?

At our mid-year offsite our partnership at Upfront Ventures was discussing what the future of venture capital and the startup ecosystem looked like. From 2019 to May 2022, the market was down considerably with public valuations down 53–79% across the four sectors we were reviewing (it is since down even further).==> Aside, we also have a NEW LA-based...

Thu Sep 15, 2022 05:20
Upfront Ventures Raises > $650 Million for Startups and Returns > $600 Million to LPs

Photo by Scott Clark for Upfront Ventures (no, Evan is not standing on a box)Last year marked the 25th anniversary for Upfront Ventures and what a year it was. 2021 saw phenomenal returns for our industry and it topped off more than a decade of unprecedented VC growth.The industry has obviously changed enormously in 2022 but in many ways it feels like...

Tue Jul 26, 2022 18:01
Density & the Future of Real Estate

Nearly six years ago, I was thrilled to invest in Andrew Farah and the team at Density when they had a vision for building anonymous tracking of how people use office buildings, rentals and other public spaces.And today, as the company announces their latest funding round of $125M at a $1B+ valuation, I’m still thrilled to back Density as they are growing...

Wed Nov 10, 2021 20:23
The Changing Venture Landscape

The world around us is being disrupted by the acceleration of technology into more industries and more consumer applications. Society is reorienting to a new post-pandemic norm — even before the pandemic itself has been fully tamed. And the loosening of federal monetary policies, particularly in the US, has pushed more dollars into the venture ecosystems...

Fri Sep 10, 2021 09:04
Introducing Trust, and the Importance of Product-Founder Fit

Photo by Vanna Phon on UnsplashCustomer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because — no surprise — that’s where the customers...

Wed Aug 11, 2021 17:17

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