UX Magazine

UX Magazine sets out to explore, promote & discuss the multiple facets of user experience one article at a time. It is a collaborative publication by writers, technologists, designers, marketeers & business gurus from around the world.

Latest articles

Conversational Design — applying it to all types of interfaces.

August 6, 2020We live in an environment where interfaces are everywhere. For most of us, phones, watches, tablets, laptops, kiosks, payment systems, and televisions are all huge parts of our daily lives. And these are all predominantly visual interfaces only. Voice interfaces like Alexa, Siri and Cortana are also starting to be less of a novelty and...

Intersectionality: a critical piece of your service and product strategy

August 4, 2020People, and the frameworks we use for understanding people, are at the heart of effective strategy and design work.We’ve previously explored how there is no average person, which makes it challenging to use personas and archetypes to qualify an audience or user.Why is it so difficult to group people together?Because driving our inherent...

Dangerous times in Design

August 4, 2020Whenever people ask me what I do, and I say I’m a designer, I dread the difficult, complex narrative, I know I’m going to have to spool, to answer that inevitable, subsequent question, “What sort of design do you do?” This is commonly accompanied by (trying to helpful) suggestions of fashion, interior etc.? I’ve truncated my response...

Tips for UX Writing

August 3, 2020UX Writing is the practice of crafting texts that help users interact with digital products more conveniently.UX writers are people who write for better user experience, and it is their job to present information that would allow the user to navigate the product successfully. They also ensure that the user can absorb as much information...

What Tools does 15 Years in the Theater give to a UX Designer?

July 31, 2020Actors and directors make fantastic UX Designers/Writers. From storytelling to empathy to understanding human nature, the world of UX shares many traits with the world of theater.It’s a good question, so let’s check out some of the skills critical to both. Cast photo: “As You Like It”. ...read more By Toby Trachtman

UX traffic light colours

July 29, 2020How many times do you close a pop-up without knowing what are you clicking and then you see you did something you don’t want to for clicking or tapping faster? There is a kind of user that never reads and others that of course reads it all. We need to be prepared to this both users so this could help them to detect if is something that...

Constraints Propel Design Thinking

July 29, 2020The Covid-19 pandemic has put the whole world in a tizzy. People are grappling with the new normal and wishing they could go back to how things were. It is time we looked at our situation as a Design Thinking challenge. We have to adopt a new mindset that looks at various possibilities to ease the challenges we face in our personal lives...

Understanding users by going beyond personas, demographics, and affinity groups

July 28, 2020The pros and cons of the personaGetting through the user research phase of a design project can seem daunting, but in reality it’s just the beginning. When you and your team get to reviewing and synthesizing your research, you’re getting ever closer to bringing your concept to life. Usually, one of the first steps post-research is to create...

The Tipping Point: Who is best placed to do strategic design?

July 27, 2020We hear a lot about Design Thinking, Strategic Design and Service Design. I’m not going to go into the potential danger that this democratisation of design is bringing to the wider Design industry — I cover it in a couple of my other blogs ‘Design thinking isn’t design, it’s design thinking’ and ‘Dangerous times in Design’.The (difficult)...

The questions to ask when hiring a designer or design agency

July 24, 2020You need some design and — darn it — you need it now. That, or your boss has tasked you with finding a design agency. The ways of finding a design agency are myriad: you already have an existing relationship with one; you ask a friend or colleague, ‘who did your website?’; or you type ‘design agency’ into Google and see who’s SEO or PPC...

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