Brian Roemmele Advertising Does Not Exist In The Voice First World“Is Google aware that Voice First devices will break the pay-per-click business model”After about 10 years of me presenting this inevitability [1], [2], indeed now Google (and maybe a few other companies) seem to be aware:“…one thing that we are all clear about is the days of three top...

Cara Tarbaj I'll start with a stat: 70% of companies experiencing a 300% or more return on their ad spend. Facebook Ads are quickly becoming the go-to online advertising avenue for businesses. With unheard of targeting, the ability to socially endorse your advertisements, complete mobile and cross-platform integration and a 35% lower cost-per-conversion...

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Brian Bird This response is focused on paid search (SEM) tools.  As you can already tell from the dialog here, there is really no black and white answer to the question. In my experience, there are two flavors to SEM keyword generation: human driven and algorithm driven.  One of these can scale, one of these can't (at least not cost effectively). ...

Gjivan Shrestha As James Allen mentioned,  long tailed keywords are the building blocks of ur online entrepreneurship no matter of its nature or status. Head keywords get massive searches as well as fierce competition among web publishers as well as advertisers. It is really hard to get a good rank for getting a slice of traffic to your blog. However...

James Allen Certainly the long tail. You can build the same amount of traffic from thousands of long-tail terms father than you can through one or two head-terms. The keywords (being longer and more specific) often convert much better, too. There are sites which are more suited to long-tail (eCommerce) and long tail keyword research (when performed...