SEMrush Blog

The SEO, SEM, PPC and Content Marketing blog for SEMrush users

Latest articles

Reddit Guide: How to Build an SEO Strategy and Promote Your Business in 5 Steps

Reddit is the secret weapon of many a marketer and when used effectively, can be used to supercharge traffic and online visibility. In this Reddit guide, we will teach you everything you need to know to get started using Reddit as a marketing channel.

Subdomain Traffic Analysis and Social Media: SEMrush Tool Updates [June 2020]

Analyze not only the root domain in Traffic Analytics, but also any level of subdomain, track social media analytic metrics in one place, add videos to your ads on Facebook and Instagram, check how well you rank by your keywords in Google Local Finder results when searching from locations you are interested in.

How to Optimize Your Content for Search Engines (and Users, Too!)

This quick guide will walk you through strategies that will help your content be relevant to search engines and users. Learn how to avoid fluff content and optimize your content the right way by using keywords naturally. You will see how to write content that ranks without sounding like a robot.

Everything You Need to Know about Google PageRank (& Why it Still Matters in 2020)

Did you think PageRank was dead? If so, you were wrong. PageRank is very much still alive, yet not discussed in the SEO community as much as it once was when we had the toolbar. In this guide, we explore what PageRank is, how it works and take a look at the factors which influence it, as well as why it still matters in 2020.

How to Measure Your Content Marketing Success

Marketers say that improving their content measurement is a top priority for 2020, but some aspects of content marketing are easier to quantify than others. What are your most successful content marketing campaigns, channels, and assets? How do you know? Find out how to evaluate metrics in this article.

SEMrush Social Responsibility 2020

Along with millions of other people all over the world, we were shocked by the events that took place in the US at the end of May 2020. It’s hard to accept that as a society, we still allow such injustice to happen and that we still have to fight against racism and senseless violence.

Managing a Franchise Network's Social Media: Lessons Learned From Burger King

All franchise owners should have a social media plan in place for their franchisees to avoid potential online reputation management disasters, and to keep the brand voice consistent. In this post, we will break down what Burger King did to reach social media greatness, and see a crisis that occurred anyway. See the 7-step plan that can help you avoid...

The Only SEO Checklist You Will Need in 2020: 41 Best Practices

If you are looking for an SEO checklist that will help you to increase your site‘s organic traffic and rank on Google, you have just found it. We have put together the ultimate checklist that you need to follow to drive SEO success in 2020, covering 41 best practice points and tasks that you need to know about.

12 Lead Magnet Ideas for Your Website

What are lead magnets and why should you use them on your website? Find out how to attract more leads for your business and get inspiration from these 12 ideas.

How to Submit a URL or Website to Search Engines Like Google, Bing or Yahoo (A Step-by-Step Guide)

In this guide, you‘ll learn how to submit your site to Google and other search engines (Bing, Yahoo, Yandex and DuckDuckGo), as well as understand other ways that they can discover your website or URLs, including sitemap submissions, internal linking, earning inbound links and more.

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