GroupM predicts 7.8% global ad spending growth in 2024
The WPP agency revises its forecast from December, increasing estimates for China and the U.S.
Tue Jun 11, 2024 02:05
Behind mocktail brand Mixoloshe’s viral rebrand, which began with an intern destroying its cans
Non-alcoholic cocktail brand announces its new name, Smashd, after an elaborate marketing stunt.
Mon Jun 10, 2024 19:37
Watch the newest commercials from Starbucks, Welch’s Fruit Snacks, Amazon Pharmacy and more
Starbucks says its bottled Frappuccino drinks offer “the feeling of a comforting hug from your nana.”
Mon Jun 10, 2024 19:06
How one agency is bringing 95 staffers to Cannes Lions
Forget the Carlton—Jung von Matt’s employees will be bunking up in a nearby hostel for the Cannes Lions International Festival of Creativity.
Mon Jun 10, 2024 18:05
Guild and Purdue Global to provide higher education opportunities for Team USA athletes
Through Guild’s partnership, Team USA athletes have access to Purdue Global’s online education, helping prep Olympians and Paralympians for post-athletic careers.
Mon Jun 10, 2024 16:35