Advertising | The Guardian
Celebrating advertisers with scale, influence and integrity, the ceremony recognised brands including Nurofen and Google PixelThe inaugural Guardian Advertising Awards, launched to celebrate scale, influence and integrity across the publisher’s platforms, have recognised brands including Nurofen, Google Pixel and Charlie Bigham’s.The Grand Prix award...
Exclusive: Man whose uncle died in 2017 disaster describes ad for pain relief gel Voltarol as ‘insulting’Grenfell Tower has been edited out of a TV advert in a move described as “insulting” by a family bereaved by the June 2017 disaster.Karim Mussilhy, whose uncle Hesham Rahman was among 72 people who died as a result of the fire, noticed the edit while...
Rules governing political campaigning on terrestrial television don’t apply to streaming or online – and parties are starting to play dirtyOne of my favourite jokes in The Simpsons concerns the unhinged nature of US political advertising. “Mayor Quimby supports revolving-door prisons,” a growly voice narrates over footage of exactly what you imagine....
After being posted on X and becoming a feature on Stephen Colbert’s Late Show, the 2003 commercial that sees Obi-Wan Kenobi hand Luke Skywalker a cold beer has gone viral‘Your father wanted you to have this when you were old enough”, Obi-Wan Kenobi tells a wide-eyed Luke Skywalker in the 1977 Star Wars film, A New Hope. Obi-Wan moves to fetch the precious...
Exclusive: ITV is considering taking paid ads from parties on its streaming platform where ban does not applySome viewers are already irritated by the adverts interrupting shows on the ITV catchup service. But they could soon yearn for the halcyon days of shampoo or insurance commercials after being presented with the faces of Rishi Sunak and Keir Starmer.ITV...
Scientists say an overreliance on sight and sound is having a detrimental effect on people’s wellbeing and that our devices should deliver a multisensory experience“Wait a minute, wait a minute. You ain’t heard nothing yet.” So went the first line of audible dialogue in a feature film, 1927’s The Jazz Singer. It was one of the first times that mass...
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