How Tencent Uses ARPU to Evaluate Success
We spoke with Tencent about how it uses APRU to evaluate its key game titles, such as The Legend of Mir 2.
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Report: India is Cashing in on Mobile Retail
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Report: Understanding Demographics Reveals New Opportunities
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Taiwan: The Next Billion-Dollar Market for Western Publishers
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Euro 2016 Scores Big on Mobile
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Forecast Intelligence: Apps Transforming and Expanding Media & Entertainment
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