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SEO reporting to impress: How to successfully report your SEO process, efforts and result

None of us have likely become an SEO for the love of reporting, in fact, it’s among the least favorite activities for many SEOs based on a poll I did a while ago.   However, decision-makers care a lot about reporting as it’s how we communicate and they assess the SEO process investment and overall success. In fact, the effectiveness of SEO reports...

9 ways to become an SEO problem-solver

SEO is a big thing. Yes, it is made up of a lot of small things. Some connected, some not. We’d all love to stay on track, on plan and have everything go smoothly. But the reality is that, at some point, something won’t perform as expected or a resource won’t come through. That’s why, to some degree, SEO is based...

More FAQ rich results being displayed in Google Search

Google Search seems to be displaying more FAQ rich results in its search results over the past few days. Both RankRanger’s tracking tool and some SEOs are noticing this increase in the number of times a site is showing FAQ rich results. What are rich result FAQs. Web pages that have a list of frequently asked questions (FAQs) that contain a...

Webinar: Benchmark your social media performance for a competitive edge

Social media benchmarking involves comparing your metrics and processes against the industry standards. Learn how you can get a clear idea of how you stack up against the competition. Hear from Rival IQ and NetBase Quid experts about the metrics and benchmarks you can use to measure your social media performance. Register today for “Benchmark...

Google releases May 2022 broad core update

Google is now rolling out a broad core update named the May 2022 core update, Danny Sullivan of Google announced. This is the first broad core update announced by Google this year. The previous core update was the November 2021 core update, over 6 months ago. The announcement. Google said “today, we’re releasing our May 2022 core...

Spotify, Meta update political ad offerings for 2022 election cycle

Spotify and Meta have made substantial changes to their ad platforms as they brace for the 2022 U.S. midterm elections. These changes will likely impact political ad spending this election cycle. Spotify brings back political advertising. According to an email sent by Spotify to partners this week: Political ads will be eligible...

Take web hosting to the (NVMe) extreme

Today we live in a world that demands speed, reliability, and security. The reality is that 47% of consumers expect a webpage to load in two seconds or less before they bounce. Moreover, if you work with heavy-data applications that slow down your site, you are likely to suffer from: Random down-time on yourwebsiteSlower load time on yourwebsiteHigher...

How to audit your site’s backlink profile

There are differing opinions in the SEO industry about whether disavowing links is still a necessary part of SEO. Some say that Google simply doesn’t count toxic links. Others say that Google still uses the disavow as a means of “policing” spam links. Yet others claim that disavowing toxic links is essential for your site’s health and growth....

4 elements of good content, according to Google research 

Good content, above all, is all about the story. That’s according to new research from Google and Talk Shoppe, a research agency. Google wanted to find out how viewers determine the quality of content.  Why we care. While the findings of Google’s research are geared toward visual content (specifically: YouTube), the broad lessons...

Google Ads bug inflating some cost-per-click (CPCs) for non-US campaigns

Google Ads has a bug of some sorts impacting some a “subset of non-US campaigns” where cost-per-click amounts are incorrectly inflated, the company posted. The notice. Google posted this notice about 30 minutes ago: We’re aware of a problem with Google Ads affecting a significant subset of users. We will provide an update by May...

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