Hiring season is staying strong as holiday season commences, with new executives gearing up to drive strategic growth in 2024. Accenture Song Accenture Song named Camille Ying as its first head of brand design. Ying will work to unite design and brand strategy as the agency evolves its commitment to tech powered creativity. Digitas EMEA Publicis...
Tools of the Trade is a new AgencySpy feature to help highlight the many tools that help make advertising and marketing folks successful. The tools can be anything that helps people perform at their top form, from a favorite drafting table to the best software program to a lucky pen, a vintage typewriter or a pair of headphones. Next up is Ryan Glick,...
Nail Communications turned Blitzen into a spokesdeer for the Rhode Island Lottery. He has the astute observation that Rudolph doesn’t have to do endorsements. – Vivendi is exploring whether to spin off its various holdings including Havas. – Check out the 10 best cannabis marketing campaigns of 2023. – Temu revealed via a lawsuit against Shein...
Agencies are partnering with industry leading companies to lead marketing strategy and execution, co-create new services and enhance brand differentiation in crowded markets. Argonaut Argonaut was named as creative agency of record for Jefferson’s Bourbon. The agency will lead strategy and creative as the brand enters its next phase as it aims to...
Voodoo Ranger and Opinionated have invented the strongest IPA. -This can of beer is stronger than a hydraulic press. Voodoo Ranger is known for making strong beers, so the IPA brand is making the world’s strongest can of IPA endorsed by the World’s Strongest Man, Mitchell Hooper. Clocking in at a solid 14 pounds, 8.5” tall and fortified by half an...
-For some people, just having their loved ones present and in the moment—away from their mobile devices and other distractions—would be a gift enough. That’s the concept behind Brazilian cosmetics brand O Boticário’s Christmas campaign. The effort by AlmapBBDO addresses the issue of artificial intimacy and encourages people to connect on a genuine...
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