The Science Beneath the Art of Public Relations
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How Does Work Setting Impact Employee Engagement?

During and immediately following the COVID-19 pandemic, many internal public relations scholars studied employees who were forced to work from home and how this swift change in work environment impacted their employee engagement. For example, Dhanesh and Picherit-Duthler (2021) developed a framework entitled “Remote Internal Crisis Communication” and...

Wed Jul 17, 2024 23:26
How Do Brands Benefit From Consumers Trust?

The Edelman Trust Center examined how and why consumers trust brands and how those brands can benefit from increased trust. An online survey of 15,000 respondents was conducted in 15 countries from April 13–24, 2024. Key findings include: 1.) 60% of respondents “buy, choose, or avoid” brands based on politics. 2.) 80% of respondents consider … Continue...

Wed Jul 17, 2024 18:33
How Can Americans Navigate Politics on Social Media?

Pew Research Center examined how people’s political views and experiences differ depending on the websites and apps they use. An online survey of more than 10,000 internet users was conducted from March 18-24, 2024, in the U.S. The survey covered four social media platforms: TikTok, X (formerly Twitter), Facebook, and Instagram. Key findings include:...

Wed Jul 17, 2024 18:33
How Can Different Types of Communication Increase Trust and Knowledge in Philanthropy?

The Council on Foundations and the Center for Public Interest Communication examined American’s perspectives on philanthropy and current communication practices at foundations. An online survey of 3,557 Americans was conducted in 2023, along with interviews of congressional staffers and an analysis of 2,698 Facebook posts and 563 Instagram posts on...

Thu Jul 11, 2024 22:20
How Can Employers Attract and Retain Employees?

Gallup examined trends in employee retention and employee perceptions of the current job market. A poll of over 128,000 people was conducted in more than 160 countries in 2023 and 2024. Key findings include: – 41% of respondents said they left their previous job due to issues regarding “engagement and culture,” and 28% said they … Continue reading How...

Thu Jul 11, 2024 21:51
How Does Employee Trust in Employers Affect Their Well-being?

This summary is provided by the IPR Organizational Communication Research Center.  Dr. Renee Mitson, Dr. Yufan “Sunny” Qin, and Dr. Rita Men examined the role of vigilant leadership communication on employee well-being during difficult or turbulent times. Vigilant leadership communication was defined as direct, inclusive, threat-seeking, and open-minded...

Thu Jul 11, 2024 21:51

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