A business that sells Software-As-A-Service knows how difficult it is to generate leads and then convert them. There are tons of marketing strategies that can be leveraged by companies to generate leads however not every strategy can fit all kinds of businesses. Especially when we talk about SaaS businesses, a different set of marketing strategies are...

If you’re not converting your followers into leads and paying customers, you’re leaving morning on the tablePhoto by Priscilla Du Preez on UnsplashAre you wondering how your social media followers can improve your marketing strategy and boost results? Do you want the best actionable tips for acquiring social followers and retaining them as customers?...

Around the world, brands and ad networks are facing an unprecedented time. They are all being presented with a new set of challenges to overcome. Brands are scrambling to survive and respond to the COVID-19 outbreak. The new normal of social distancing, restaurant closures interruptions on business hours, stay at home orders and travel restrictions...

Paving the way to personal branding and authentic content through one-on-one curated knowledge.Illustration by Icons8Written in collaboration with Maxime LagresleWe live in a world where many of the things we need to thrive — to create, innovate, collaborate, and solve problems — aren’t only learned through academic education or training.Across many...

Photo by LinkedIn Sales Navigator on UnsplashMost people see it as an ideal place job-hunting (and gig-hunting). For some, it’s a place to find the newest recruits.LinkedIn has more than 550 million users, and it’s ranked as the most trusted social network along with Facebook, Twitter, and YouTube. While it’s not the largest of all social media networks,...

The secret to making an impact with any marketing is to hit two simple criteria.Continue reading on Marketing And Growth Hacking »