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5 Ways to Make Money on Pinterest in 2024: An In-depth Guide for Creators and Businesses

I’m willing to bet that Pinterest isn’t the first platform that comes to mind when you think of monetizing your social media presence. Sure, TikTok, Instagram, and YouTube all offer excellent ways to make money online, but few other platforms have users with the buying intent that Pinterest does. The main reason people use Pinterest is to shop. More...

Mon Apr 15, 2024 14:19
Nonprofits: Steal These Marketing Practices from Tech Startups

Think nonprofits and Silicon Valley startups have nothing in common? Think again.I started my career working in a nonprofit setting, and now I’m a fractional marketing director for nonprofits. From higher education to arts and literacy organizations, I’ve seen it all. As a tech writer and editor, I’ve also steeped in the “rocket fuel” of the startup...

Thu Apr 11, 2024 14:05
How to Make Money on Instagram in 2024

In 2014, making money on social media was a feat for a select few people like travel creator Gabby Beckford (@packslight), who made $2,000 for six Instagram posts in the same year. It wasn’t a viable path for most creators — and there weren’t many options in the first place.Fast-forward a decade, and the landscape of creator monetization has changed...

Wed Apr 10, 2024 14:26
8 of the Best AI Productivity Tools to Help You Optimize How You Work

“Work smarter, not harder” has always been one of my favorite phrases. But now that I’ve entered my working-mom-of-a-toddler era, it’s taken on a whole new meaning. I only have so many hours in a day, and if I want to have any semblance of free time, I need to make the most of them. Enter: these AI productivity tools, all of which help me streamline,...

Tue Apr 9, 2024 14:22
2024 Social Media Benchmarks You Should Use to Guide Your Strategy

How do you know the number of likes, comments, and shares you’re getting is good enough? Your social media results don’t exist in a silo. To get the full picture, you need to compare your metrics to other businesses that look like yours.This article will delve into social media benchmarks for various industries and platforms. I’ve used data from the...

Mon Apr 8, 2024 19:15
Ads on X (Formerly Twitter) Are an Untapped Opportunity. Here’s How to Make the Most of Them

There’s a narrative among marketers that I’m tired of hearing, and it’s that X (formerly Twitter) ads don’t work. I admittedly started experimenting with X ads for my marketing consulting business somewhat out of desperation after a series of unfortunate events locked me out of my Facebook account. But, I quickly realized how much untapped potential...

Mon Apr 8, 2024 14:06

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