How many units can you sell?

If you're selling anything online, pay attention to your unit economics

2w

2020 year in review

For those following my story: 2020 was a breakout year for me. After years of trying, I finally feel like I have a life with margin and a business that can sustain it.

4w

The multiplier

Solo, we were both a 10. Together, we're a 100. It's not 2x; it's 10x.

Oct 2020

Clearing up some misconceptions

What do I mean when I say 'go after a market with strong demand?'

Oct 2020

Good idea or bad idea?

Bad ideas are hungry: they consume whatever energy, money, or time you throw at them, without giving you anything back.

Aug 2020

How many trials should I be getting for my SaaS?

One misconception I see from new SaaS founders: they need more trials than they think they do.

Aug 2020

Forget about your heroes

We spend way too much time trying to deconstruct our heroes' journey.

Jul 2020

Black lives matter

"Nobody's free until everybody's free." – Fannie Lou Hamer

Jun 2020

Ideas aren't cheap

Your business' results hinge on the strength of your original idea. How clear was your initial observation? How correct was your hunch?

May 2020

The cure

This depression was real and it was debilitating. I lost customers. I lost weight. And eventually, I depleted all my savings.

Apr 2020