RSS feed for Paul Jarvis
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Google Analytics is deleting all of your historical data

On July 1 2024, you won’t be able to use or even see your UA data in Google Analytics, and worse, you won’t be able to export it.

Thu Apr 4, 2024 00:07
I made a mistake

Last month, I tweeted that I had rolled all our email report queries into one query, allowing us to deliver our email reports much faster. Amazing, right? Nope, let me share my mistakes.

Thu Mar 7, 2024 17:12
Reducing our AWS bill by $100,000

We reduced our AWS bill so that we could invest in more important areas.

Mon Jan 22, 2024 17:07
iOS 17 and link tracking: what marketers need to know

iOS 17 has a feature called "Link Tracking Protection". Let’s take a look at what it means for your marketing and linking to your website

Wed Nov 8, 2023 19:33
How we built our referral program

People keep asking us how we built our referral program. This is how we did it.

Sat Oct 28, 2023 00:30
Why Fathom Analytics doesn’t have a free plan

Well, from the jump, we started Fathom Analytics to be very different from a typical tech company. Let’s dive into our vision, some radical transparency, and a little dash of disobedience to the norms that have failed regular internet users.

Mon Sep 18, 2023 20:12

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