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Customers Saved $744k When They Consolidated Their Sales Technology with Salesloft

If you’re using one selling tool for email, another for call recording, and an additional one for forecasting, then you’re probably dealing with added costs, integration headaches, implementation meetings, and time-consuming training. You’re probably also dealing with the worst outcome of them all: less time selling.  Here’s the good news: You can...

Data Consolidation: Seeing the Big Picture in Your Sales Process

Accounting gets a really bad rap, but there is so much we can learn from it. Think about it. In a matter of days, a bunch of diverse data such as expense reports, new contracts, inventory, discounts, and more are consolidated into a set of financial statements, which can be used by anyone to get a big picture view into any business. Companies have...

Straight From the CFO: What It Takes to Win My Stamp of Approval

With the current macroeconomic climate, you’re not alone if you’ve had a deal progressing nicely when, suddenly, WHAM! It hits a brick wall.  It’s very possible that brick wall is your buyer’s Chief Financial Officer (CFO). Every purchase undergoes intense scrutiny when the economy slows. The finance team’s job is to ensure that every dollar of finite...

Inside Sales vs. Outside Sales: What’s the Difference?

What Is Inside Sales? Inside sales refers to the practice of remote selling, wherein inside sales representatives solely use technology to conduct sales activities. The channels that inside sales reps use to acquire and connect with potential clients depend on your product, sales strategy, and clientele.  The rise of remote selling has blurred the...

Sales Tools Top-Performing Sellers Can’t Live Without

How Sales Tools Increase Revenue Sales tools are the technologies sales professionals use to carry out and streamline their activities so they can close more deals. Research shows that the average seller uses around six different tools. Such tools increase revenue by: Boosting efficiency: Sellers spend less time on tedious tasks and focus more on...

What is a Sales Engagement Platform? Let’s Debunk Some Myths

Every sales team has that legendary sales rep. You know, the rep that supposedly closed a million-dollar deal over takeout Chinese food. Like that legendary rep, there are probably other parts of selling that make you wonder where the truth lies. Don’t worry, there is plenty of truth behind the need for a sales engagement platform. What is a Sales...

The Ultimate Cheat Sheet to Grow Revenue with Sales Technology

Sales engagement is critical to grow revenue. Like a CRM, it’s a must-have for revenue teams. Companies are increasing profits by millions of dollars after adopting a sales engagement platform. Ready to jump on the bandwagon? Or get even more out of your existing technology? It’s all about the partner you select. Findings from The Total Economic Impact...

9 Constructive B2B Cold Email Templates for 2023

Prospecting with B2B sales emails is sort of like asking a Magic 8 Ball. There are a finite number of responses you’re likely to get, but you never really know which one it will be. Increase your chances of a positive response with these proven B2B cold email templates and tips for effective cold emails. What to Keep in Mind for B2B Sales Emails Luckily,...

The Sales Funnel Defined With Examples

What is a Sales Funnel? A sales funnel is a visual representation of the buyer’s journey and the steps potential customers take to make a purchase.  Sellers use sales funnels to understand the sales process from the buyer’s perspective. It offers insight into interactions, needs, pain points, and other vital data across the buying process.   Sales...

How to Accelerate Sales Pipeline With the Right Content Strategy

When it comes to generating pipeline, content reigns supreme (I’m biased, but stick with me). Well-crafted content is one of the best ways to move a buyer closer to that magical “Aha!” moment, and for buyers, finding the right content at the right point in their research can feel like magic. Being inundated with the wrong information, though? There’s...

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