From Dreaming to Doing: How to Create an Innovation Culture in Startups

Editor of the Harvard Business Review, Theodore Levitt, rightly said: “Creativity is thinking up new things. Innovation is doing new things.” The goal of any startup is to think up new ideas and get them done. I was recently asked by a growing startup if they should have a person or team fully dedicated to innovation. “How do we make sure we don’t...

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Essentials You Need to Know About Partnerships and Equity

It’s nearly impossible to build a profitable company completely on your own, simply because it’s impossible to have all the skills and resources necessary for a successful business. Although you may start out on your own, at some point you’ll want to utilize talent and skill sets beyond what you personally possess. As a startup founder, however, you...

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WJR Business Beat: Online Advertising Costs Are Rising (Episode 435)

On today’s Business Beat, Jeff says we simply can’t escape rising advertising costs on social media platforms, according to a businessinsider.com report, and what it means for small businesses. Tune in to learn what small businesses can do in response:   T une in to News/Talk 760 AM WJR weekday mornings at 7:11 a.m. for the WJR Business Beat....

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One Quick Website Fix to Gain More Leads

To gain more leads, you’ll need your website visitors to take a specific action. The problem is that many of them don’t want to sign up, fill in your contact form or pay now. This lack of action can lower your conversion rates and cause much frustration for your team. So how can you convince more prospects to convert? And where on your website should...

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Holiday Travel Plans: Who Is Doing What?

On this segment of “The Pre W. Smith Show,” Jeff Sloan talks July 4th holiday plans. Who’s doing what? In Michigan, it means driving Up North. Listen to the conversation on the Great Voice.    The post Holiday Travel Plans: Who Is Doing What? appeared first on StartupNation.

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Barbara Weltman on Small Business Economic Indicators

On this segment of “The Pre W. Smith Show,” Barbara Weltman, president of Big Ideas for Small Business, talks with Jeff about the five most impactful economic indicators. Listen to the conversation on the Great Voice.    The post Barbara Weltman on Small Business Economic Indicators appeared first on StartupNation.

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WJR Business Beat: Black Women Fall Behind in Employment Compensation (Episode 434)

On this episode of the WJR Business Beat, Jeff Sloan reveals a surprising reason black women may be making less than white men, according to a Hired.com survey. Tune in below to learn more about this compensation decline:   Tune in to News/Talk 760 AM WJR weekday mornings at 7:11 a.m. for the WJR Business Beat. Listeners outside of the Detroit...

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How to Leverage Website Design as a Startup

Your website is one of your most important assets as a startup. It’s the place where your target audience can learn more about who you are as a company, what you have to offer, and how you, as a business, are a solution.  In short, your website is your brand’s home base.  But, if you don’t have a site, where can you begin the website creation process...

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4 Major Obstacles Every Entrepreneur Must Overcome

With very few exceptions, the road to successful entrepreneurship has never been without its obstacles. Even during the best of times, blazing new ground in the business world has always been risky. After all, if your great idea had been easy to implement, someone else would have done it long before you tried your hand, right? Of course, we are not...

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7 Ways To Improve the Customer Experience

Impressing customers is significantly more challenging than it seems. How challenging? Research by Gartner shows that more than 70% of customer experience experts have trouble moving the buyer loyalty and engagement needle. Increased consumer resistance is why putting a customer experience game plan in place makes sense for every company. In the wake...

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