This detailed guide reveals how to build and maintain a diverse backlink profile to boost your website's search performance. The post How To Build A Diverse & Healthy Link Profile appeared first on Search Engine Journal.

Google's Gary Illyes responded to a question about concerns over toxic link sabotage The post Google Answers Question About Toxic Link Sabotage appeared first on Search Engine Journal.

Despite being clear in his original statement recommending diversifying traffic sources, someone still asked SearchLiaison if traffic diversity is a ranking factor The post Google On Traffic Diversity As A Ranking Factor appeared first on Search Engine Journal.

Create a scalable lead generation strategy with content. Find out how to attract and engage your audience with exceptional lead magnets. The post What You Need To Generate Leads With Content appeared first on Search Engine Journal.

Discover how schema markup can improve your website's performance in search results. Use variants schema to highlight product variations and provide context to search engines. The post What Is Schema Markup & Why Is It Important For SEO? appeared first on Search Engine Journal.

Should H1 and title tags match? This is what Google recommends The post Google: Should H1 & Title Tags Match? appeared first on Search Engine Journal.