Digital Content, Digital Advertising, Digital Marketing
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The Trade Desk and Yahoo are locked in a trading dispute with a looming deadline

The Trade Desk and Yahoo are entering the eleventh hour of crisis talks concerning how the latter labels its media inventory in a dispute that could result in the former party cutting advertisers’ access to Yahoo’s video content. The industry’s largest independent demand-side platform began notifying media buying teams of such concerns and...

Fri Jun 14, 2024 23:30
Goodway Group quietly lays off employees in ‘rounds’ in ongoing workforce reduction

Digital media agency Goodway Group has been laying off employees across multiple teams in the past year as part of an ongoing reduction of its workforce, according to multiple people that have been terminated. It’s not clear how many have been let go this year. The New York-based agency began letting go staffers around mid-2023 up until...

Fri Jun 14, 2024 19:44
What people say versus what they mean at the Cannes Lions International Festival of Creativity

Everyone knows industry speak can be overwhelming. It’s a whole other language entirely when that corporate lingo is taken to the French Riviera. In case you need a refresher, here’s a cheeky digest of what people might say while they’re at Cannes Lions — and what they actually mean: Be there soon! You’ll be there in...

Fri Jun 14, 2024 07:42
Cannes Briefing: Digiday’s guide to the 2024 Cannes Lions International Festival of Creativity

To receive our daily Cannes briefing over email, please subscribe here. The 2024 Cannes Lions International Festival of Creativity kicks off on Monday and we’ve been hard at work to put together a guide on everything to expect this year. Please see our coverage below: Digiday’s definitive in and out list to Cannes 2024 ...

Fri Jun 14, 2024 07:42
Advertisers once again try to crack open the secret sauce of platforms, this time with a savvier touch

Advertisers are back at it, trying to get platforms to lift the veil on their ad-selling secrets. But this time, instead of the usual chest-thumping demands, they’re being more pragmatic. Think less “storm the gates” and more “savvy negotiation.” They’ve learned from past failed crusades that a little less dogma and a lot more diplomacy might just get...

Fri Jun 14, 2024 07:42
Why Euro 2024 is ‘a big step change’ for the areas advertisers will rely on

For soccer fans watching tonight’s opening UEFA European Championship soccer game between Scotland and Germany in Munich, it’s not just about the scoreline but the storyline. The big moments include retiring German midfielder Toni Kroos’ swan song on home soil, a rare chance for Premier League players Scott McTominay and Andy Robertson to...

Fri Jun 14, 2024 07:42

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