Watch Gatorade’s Caitlin Clark ad for her WNBA debut
With deals including Gatorade, State Farm and Nike, Indiana Fever rookie Caitlin Clark is already a marketing star.
Wed May 15, 2024 02:42
Disney’s upfront—takeaways from its pitch to advertisers
From new Marvel series to “The Golden Bachelorette,” the Mouse House touts its vast size to marketers.
Wed May 15, 2024 02:11
Gap Inc. selects Omnicom for its media business following review
Gap Inc. has selected Omnicom Group for its media business, roughly five months after putting the account in review.
Wed May 15, 2024 00:13
Inside Amazon’s first upfront—5 takeaways brands need to know
Amazon packed the stage with celebrities and throngs crowded to get in—but the real star of the show was ad tech.
Tue May 14, 2024 21:44
TelevisaUnivision upfront—Amazon causes delay and more takeaways
Several media buyers expressed frustration with Amazon’s upfront interfering with the beginning of TelevisaUnivision’s presentation.
Tue May 14, 2024 21:15
Watch the newest commercials from Häagen-Dazs, Aday, Paramount+
Häagen-Dazs hypes its new New York Strawberry Cheesecake Ice Cream.
Tue May 14, 2024 20:15
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