Programmatic Marketing
Hey Traders, I want to connect my DV360 Advertiser's to the looker Studio with Offline Reporting Metrics. I know currently we are able to directly link to looker Studio but it has only the Instant report Metrics. Especially I want the Reach data to be updated automatically on the dashboard. Is there a way ? submitted by /u/Nithin_69 [link]...
Hi guys, can anyone recommend DSPs that have in-app traffic to buy from? I am running iGaming campaigns and I am looking for delivering FTDs. submitted by /u/Yachodj [link] [comments]
Well, well, well! Look who's back - it's the Cookies. Your very own third-party cookies. Not entirely, but yes, they are going to stay with us a bit more. Google announced the delay in deprecation owing to the mixed opinion of ad-tech players around Privacy Sandbox. Based on the feedback received, it appears Google's Privacy Sandbox is trying to usher...
Programatic ad trading is a niche sector. At the basics it’s simply buying inventory and selling it not unlike trading commodities or financial products. For those that can provide insights, I’m curious about the similarities and difference for those who’ve done both vis a vis strategies, the market competitiveness, how you got into it, what are the...
submitted by /u/gordriver_berserker [link] [comments]
Hello! As the title says, I noticed a steep drop over the past 7 days in conversions across all of our Trade Desk campaigns. Our image pixel that we're tracking and optimizing to is implemented correctly (nothing has changed on our end) and hits within the pixel have not decreased in that time period, but the conversion drop is so steep that there has...
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