Does StackAdapt have a win rate metric within their reporting capabilities? submitted by /u/jmorr93 [link] [comments]

While we all rely on proxy metrics like CTR, impressions, and conversion rates, turning these figures into actionable insights and measurable business outcomes is the real challenge. I’m reaching out to gather some insights on: Metrics That Matter: Which media metrics do you prioritize, and why? Insights to Action: How do you transform these metrics...

Hi All I am very new to display advertising (branding) I wanna know from the experienced ones in this group how do they plan their campaign starting from the brief? I know it's a very lame question but wanna learn and grow For me with any brief I get I ask these questions - Objective of the campaign - Duration - Budget - Key market(Location) - Creatives:...

I have a few CTV channels across multiple platforms (very small/niche content). We primarily monetize them through subscriptions, but have a little bit of ad space. For the ads, we've been using third parties to manage the SSP relationships and provide us vast tags to put in our apps. We've been pretty hands off in the entire process and just get paid...

Hi Community I am facing a issue where I am running a YouTube teaser campaign for one of our client with all the targeting in place. To show ads to the client I have geo fenced the pincode where client is sitting, tried this mentioned a person who has viewed the teaser video on yt channel re Target them and show ad but nothing is working out. Please...

An agency I’m advising is expanding beyond Meta and Google Ads. To set expectations for evaluating adtech solutions I propose the following calendar… Any suggested changes or timeline adjustments? Preparation Phase (Month 1-2): - Assess current adtech stack and identify pain points. - Define goals and objectives for the new adtech implementation. -...