The broadcast and cable TV giant is negotiating a possible deal with independent producer David Ellison. 

The brand had nothing to do with the making of “Unfrosted” but knows a marketing opportunity when it sees one.

The brand had nothing to do with the making of “Unfrosted” but knows a marketing opportunity when it sees one.

A few highlights: Minnesota Timberwolves shooting guard Anthony Edwards stars in a spot for Bose Ultra Open Earbuds. Weber shows off its Weber Slate Rust-Resistant Griddle. And Lowe’s hypes its continuing SpringFest deals.

Google promotes demand-side platform Display and Video 360 and media deals at NewFront launch.

The unprecedented success of the NCAA Women’s Basketball Tournament and its breakout star Caitlin Clark promises a golden age of women’s sports marketing.