The Appcues Customer Engagement Blog
Are your customers happy? This basic question can be surprisingly hard to answer. Learn how to gather feedback and gauge customer satisfaction more effectively with these 9 examples of Customer Effort Score (CES), Customer Satisfaction Score (CSAT), and Net Promoter Score (NPS) surveys done well.
Discover 10 powerful in-app strategies to engage accounts at scale, from trial conversion nudges to personalized support and feature adoption campaigns.
Here are 26 ideas for your next product launch that you probably aren't thinking about today. Laden with examples, this post is sure to inspire something neat.
Explore how B2B organizations can leverage core adoption metrics to enhance customer engagement and usage at the company level, offering insights into key concepts and strategies for driving customer behavior and retention.
The secret to increasing freemium conversion rates and expansion revenue? Contextual, timely, self-service upgrade prompts. Here are 9 examples of upselling prompts that SaaS companies can learn from.
Overheard in product is a weekly roundup of the best product-related news, conversations, and controversies happening on social and Slack. Find out what PMs are saying, what SaaS topics are trending, and what we're chatting about in the office.
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