User research stands as the cornerstone for product managers and design agencies striving to create impactful solutions. However, as the world and its problem become bigger, understanding user needs brings significant challenges for researchers. Synthesizing and comprehending user interviews, especially within the constraints of team dynamics and client...

Photo by Tirza van Dijk on UnsplashIn the UX design field, new tools and updates always help us create unique products. In this post, I’ve gathered five new excellent tools and updates to improve significantly the UX designer’s work. Ready to learn about the latest trends in the UX/UI world?Spline DesignSpline Design now has a powerful new tool, AI...

PRACTICAL DESIGN INNOVATIONFacilitating conversations on Generative AI in your UX ecosystemMidjourneyGenerative AI can add value to your site in many more ways than as a conversational ChatGPT-like experience or as a feature like the button on resume sites that generates your cover letter.Let’s explore different ways to facilitate conversations about...

Avoiding the 5 most common mistakes founders make when building a design team and culture in their startups.Creating a robust design structure is not as simple as it may appear. Misunderstanding its importance as a fundamental organisational change can lead to failure.Unlike for example, back-end engineering, where one expert can overhaul code architecture...

When working on big projects, you have many ideas for upcoming features and concepts.Ideas come to you like puzzle pieces. You write them down in a notebook, but they’re not organized.Seeing the picture you are trying to build is difficult when your ideas are all over the place. You need to sort and categorize them to prioritize what’s most important.In...

Omni-experience shopping: the future of retailThe retail industry is undergoing a significant transformation due to digital technology and changing consumer expectations. Online shopping has evolved rapidly over the past decade, creating more inclusive experiences through technology adoption. The recent pandemic has sped up this shift, compelling brands...