If you’ve ever felt like working as part of a product trio was hard, you’re not alone. We often field questions or comments from people who are skeptical about how this type of collaborative decision-making can work, so we’ve known anecdotally for quite a while that this is a challenge. But now we also have data to back this up. Back in the fall of...

If you want to make continuous interviewing part of your discovery, you have to automate the recruiting process. It sounds simple, but that doesn’t mean it’s easy. If you want to make continuous interviewing part of your discovery, you have to automate the recruiting process. It sounds simple, but that doesn’t mean it’s easy. – Tweet This While many...

For years, I’ve shared that Product Talk’s primary outcome is to increase the number of product teams who adopt a continuous cadence to their discovery work. This has been our North Star metric. It has guided our work. It inspired me to write my book. It’s what motivates me to launch new courses and refine our existing lineup. It’s what encouraged...

I’m hosting a lineup of free events throughout September and October! I’d love for you to join one. September 23rd: Opportunity Solution Trees: Overcoming the Most Common Mistakes In this one-hour webinar, I’ll introduce the most common mistakes teams make when getting started with opportunity solution trees and how to overcome them. We’ll cover:...

Working as a product trio can be a major transformation. If you’re not used to working this way, it involves changing everything from the coworkers you collaborate with most closely and your communication style to the mindset you bring to work every day. Making the shift to product trios involves changing everything from the coworkers you collaborate...

Whenever I introduce the topic of customer interviews (the foundational element of continuous discovery), I get a lot of questions about who counts as a customer. Everyone thinks their company context is unique—whether they’re B2B or B2B2C or some other combination of letters and numbers. And while yes, there are countless variations across different...