Times Square is no stranger to women's bodies, but a particular advertisement recently stirred controversy, reflecting deep societal tensions surrounding motherhood and female sexuality. The ad promoted lactation cookies in a provocative campaign by cookbook author Molly Baz in partnership with breastfeeding startup Swehl. Baz, known for her culinary...

OpenAI announced its new flagship model GPT-4o (letter "o'" for "Omni"), boasting enhanced conversational abilities. This upgrade provides all ChatGPT users with faster, real-time voice and video interaction capabilities. The new chatbot, featuring multimodal capabilities spanning visual, audio and text interactions, allows people to use a phone's camera...

Although still a nascent technology, gen AI is already providing a return on investment. More than 3-in-4 chief marketing officers say artificial intelligence is having a positive impact on their marketing efforts, according to new figures from research firm Gartner. Indeed, only 5% of CMOs indicate they are not treating AI as an investment priority...

Last year's NBCUniversal upfront was hindered by Hollywood strikes and former ad sales chief Linda Yaccarino leaving for Twitter/X days before the event. This time around, things were wickedly different. With entertainment talent back on the table for NBCU's Monday event from Radio City Music Hall, Jimmy Fallon opened things up by parodying Beyonce's...

Looks like Fox's famous Animation Domination lineup is about to get a little more universal. Universal Basic Guys--the latest addition to the network's Sunday night cartoon fare--has been gifted with an early Season 2 renewal ahead of its fall debut. That's a big vote of confidence in the series, which hails from sibling creators Adam...

It's well known that springing for a celebrity endorsement can do wonders for brand awareness. But beauty brand The Ordinary challenges this advertising truism in an intentionally star-free campaign. Opting for the minimalist route, The Ordinary launched a global out-of-home campaign by agency Uncommon Creative Studio. The billboards lean into the science...